Public Awareness Campaign on Land Rates Compliance
Project Overview
Documentaries, TV commercials, and county-wide advertisements to increase public awareness on land rates and compliance
Kemnan Consultancy produced a series of documentaries, television commercials, and county-wide advertisements aimed at increasing public awareness on land rates and compliance. In addition to content production, we executed a comprehensive media placement strategy across leading national television stations and print media.
Our campaign was broadcast across multiple platforms including Citizen TV, K24, KBC, Kameme TV, Inooro TV, NTV, KTN, and major newspapers. This multi-channel approach ensured wide reach among diverse audiences within Nairobi City County, effectively communicating the importance of land rates compliance to both urban and peri-urban residents.
The strategic media placement was carefully timed and targeted to maximize impact during peak viewing hours and high-readership periods, resulting in significantly improved public understanding and compliance rates.
Services Provided
Project Impact
Achievement 1
Increased public awareness on land rates compliance across Nairobi County
Achievement 2
Reached diverse audiences through multiple national TV stations and newspapers
Achievement 3
Enhanced citizen engagement with county government initiatives
Project Summary
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